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January 25, 2021
Programmatic Advertising Will Play a Growing Role in NSP Margin Expansion
Tailored advertising to connected home audiences emerges as a powerful strategy for monetization in the pay TV provider community. New …
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Programmatic advertising
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January 31, 2020
Hoppr and Technicolor Present Opportunities for Addressable TV Advertising for Every...
Webcast: Targeted advertising finally becomes easy to implement within the Set-Top-Box and can be tested within days. Teams of experts …
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Programmatic advertising
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September 13, 2019
CPE-based Targeted Advertising Opens Door to Larger Role for Network Service Providers...
By George Gelavis, CEO, hopprBy deploying Technicolor (known as Vantiva) STBs with hoppr software installed, NSPs can provide advertisers with …
HERO partners
Programmatic advertising
Thought Leadership
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