VANTIVA’s JADE set-top box was selected by TELUS, together with 3SS 3Ready solution, to create an intuitive, easy-to-use, and personalized next-generation home entertainment experience for end-users.
Today’s video distribution market is more competitive than ever, and consumers demand more value than ever before. But what does value look like in this context?
“Value, in this case, emerges from ease of use, intuitive navigation — to rapidly find desired content — and the ability to manage content and advanced features from multiple sources in an integrated manner, says Mercedes Pastor, SVP Global Customer Unit at VANTIVA. Our collaboration with TELUS and 3SS offers a great example of how these value propositions can be brought to market. VANTIVA is the global leader in Android TV video customer premises equipment. Our JADE STB platform allows TELUS to tailor its content delivery service to the specific needs of its subscribers, optimizing the customer experience and allowing subscribers throughout the home to enjoy seamless entertainment experiences.”
The platform also allows for advanced features such as recommendations, voice search, and parental controls. This makes it easier for subscribers to find and watch the content they want without having to search through hundreds of channels or streaming services.
VANTIVA’s 4K Ultra HD Jade set-top box features next generation 16nm silicon, debuting the latest technology standards such as AV1 decoding. TELUS subscribers benefit from a powerful quad-core processor and Bluetooth 5.0 technology. JADE runs on the increasingly popular Android TV operating system that supports delivery of streaming video and music services, online gaming applications and Wi-Fi 6 capabilities.
Core to its strategy to deliver superior Android TV viewing, TELUS chose 3SS’ 3Ready Product Framework for its proven ability to provide a highly viewer-centric, customized UX. TELUS’ in-house team worked closely with 3SS’ UX experts to co-design, co-develop and collaboratively optimize the custom UX’s layout and functionality.
Read the complete press release from 3SS: